This Privacy Policy describes how Yoke’s Foods, Inc. (“Yoke’s” or “we” or “our” or “us”) treats certain information collected or provided in connection with an end user’s (“you” or “your” or “user”) use of Yoke’s website, www.yokesfreshmarkets.com, and any other website, social media pages, or other digital medium owned or operated by Yoke’s (collectively, the “Site”). This Privacy Policy also applies to any Personal Information (defined below) collected, stored, or used by us, such as information you provide us through the above media, by email, mail, or telephonic communications in connection with our Site and any and all products or services provided to you by Yoke’s (“Services”).

The information provided in this Privacy Policy is designed to inform you of what information we collect, why we collect such information, how we use the information we collect, and the choices we offer, including how to access and update information. By accessing or using our Site, you acknowledge and consent to the Terms and Conditions and this Privacy Policy, including our collection, use, and disclosure of your Personal Information, as described below. This Privacy Policy is not a contract and does not create any legal rights.

Please read this Privacy Policy carefully.

Our Collection and Use of Personal Information

“Personal Information” is typically understood to mean any information that can be used to identify you, but  may be more narrowly defined by applicable law or statute. This Privacy Policy does not cover data we, or our authorized third-party vendors or partners, collect lawfully, information that does not or cannot be used to identify a particular individual, or to deidentified, aggregate, or pseudonymous data.

We get most Personal Information directly from you, through the Site, or from transactions with you in connection with our Services. We might also obtain Personal Information about you from other Site users or other entities with whom we have contact. For example, we may obtain information through public records, or transactions you have with our authorized third-party vendors or partners, some of which may be deemed Personal Information. If you are sharing information with us about any other individual, you must obtain their consent.

The categories of Personal Information we may collect from you include:

• Contact information, including your name, email address, user ID, mailing or physical address, social media account identifiers, and phone number.
• Financial Information, including purchase history, payment card number (or other payment method), and related validation information.
• Information you provide when interacting with the Site, including transaction data and communications (including email or direct messages, and phone conversations).
• Website analytics information, including when, how often, and for how long you use the Site; information related to your geographic location; the content you submit and view; the name of the domain and host from which you access the Internet; the browser and operating system used; URLs requested or referenced; response status codes; and the IP address of the computer or device you are using.
• Other identifiable information about you, such as date of birth or household size, gender, demographic information, employment information, and/or photographic images of you.

We collect Personal Information to help identify you; to perform contractual obligations, including our Services and/or processing and fulfillment of orders; to communicate with you; to properly administer our Site and to maintain records; to research and analyze the use of our Site and Services so we can improve our Services; to detect and prevent fraud; to exercise and defend legal claims; to comply with legal obligations; and for other purposes as described in this Privacy Policy. Protected classification characteristics such as age and gender are not collected intentionally but may be revealed in identity data or other information we collect and subsequently stored in our systems. 

For some aspects of our Site, you may need to or be able to register an account with us via our Site (“Account”) by providing certain Personal Information. In doing so, or in connection with our Services generally, you may need to represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use the Site. You may also need to provide a valid email address or add shipping and billing information to place orders. All information that you provide to Yoke’s or its vendors, agents, associates, or partners, including your payment card or financial account information, is subject to Yoke’s Privacy Policy or the respective third-party privacy policy. 

We may also collect and maintain Personal Information about you to create a personal profile containing preferences and other information that you voluntarily provide to us. This information is used for improved functionality of and your interaction with our Services and not for third-party commercial advertising purposes. Examples of the types of information we may collect for this purpose include your first and last name, a valid email address, and geographic location or address. Additionally, we may use your email address to send confirmation of purchases and, if necessary, to contact you to help process a purchase. We may also use your email address to notify you about special offers, promotions, upcoming events, or matters may be of interest to you.

You can choose not to provide certain information to us but it may delay or prevent us from providing our Services to you, including your ability to fully access our Site, participate in our Services, receive our newsletters, or similar features.

We may also automatically receive and store certain types of Personal Information whenever you visit the Site, such as information from Google Analytics (see policies.google.com/privacy) on when, how often, and for how long you use the Site, information related to your geographic location, and the content you submit and view. This information may include the name of the domain and host from which you access the Internet and the IP address of the computer or device you are using. We may log and use your IP address to administer the Site, to help diagnose problems with our server, to analyze trends, to track users’ webpage movements, to help identify you and/or verify your use, and to gather broad demographic information for aggregate use. We may use standard tools, such as cookies or web beacons, to monitor the Site and Internet usage and to improve or customize the content on the Site. You should be able to control the use of cookies with respect to your own devices by changing your own browser settings.

Our web servers may collect log data, which provides aggregate and/or non-aggregate information about the number of visits to different pages on the Site. We use such log data to improve access to the Site based on visitors’ web browsers and operating system types to make the Site available to as many users as possible. We do not link the log data collected to Personal Information except as necessary to provide and/or manage our Services. Third party providers may also collect log data independently from us.

We do not currently respond to Do Not Track or Global Privacy Control browser settings because a uniform technological standard has not yet been developed, and we do not have control over other sites’ use or acceptance of Do Not Track browser settings or the Global Privacy Control signal. We reserve the right to update our practices and Privacy Policy as such standards evolve.

Our Usage of Cookies

What are cookies? 

Cookies are small data files stored on your browser or device, which can be in the form of session cookies (which expire once you close your web browser) or persistent cookies (which stay on your browser for a set period of time or until you delete them). They generally contain information such as website preferences, user settings, and browsing history. This information helps us recognize you as you interact with or revisit our Services.

Cookies may be served by the entity that operates the website you are visiting (“first-party cookies”) or by other companies (“third-party cookies”). Our Site may integrate third-party analytics cookies, like Google Analytics, to help us understand how you are using our Site so that we can make improvements.

We may also use other technologies that function similarly to cookies. For instance, we may use web beacons (also called pixels), which are small images on a web page or in an email. Web beacons collect information about your browser or device and can set cookies. In addition, we may use local storage, which allows data to be stored locally on your browser or device.

How do we use cookies?

We may use cookies for a number of reasons, like helping us determine the popularity of certain content, improving our Services and your experience, session identification, analytics tracking, and to better understand your online activity. These cookies generally fall into one or more of the following categories:

• Essential Cookies—These cookies are strictly necessary for our Services to function properly. Some of our Services depend on these cookies and may not work properly, or at all, if they are disabled.
• Analytics Cookies—We use these cookies to better understand how you interact with our Services so that we can improve them. For example, we may use these cookies to determine if you have interacted with certain content or features. We can also use these cookies to learn more about which features are the most popular with our users and where we may need to make improvements.
• Advertising Cookies—We and our trusted advertising partners use these cookies to display advertisements, to make advertisements more relevant to visitors to our websites, and to track the efficiency of any advertising campaigns on other websites.

What are your choices concerning cookies?

You have the right to choose whether or not to accept cookies. However, since cookies can be an important part of how our Services work, if you remove or reject cookies, this could affect the availability and functionality of our Services. Here are some options to control or limit how cookies are used on our Services:

• You can usually manage settings to remove or reject browser cookies manually within your browser’s configuration settings. To manage these settings, please follow the instructions given by your browser.
• To prevent your data from being used by Google Analytics, you can install Google’s opt-out browser add-on.

Categories of Personal Information Disclosed or Sold

We do not sell Personal Information to any third parties. We do not knowingly collect or sell Personal Information of consumers under the age of thirteen (13). In the preceding twelve (12) months, we did not sell any categories of Personal Information.

Categories of Third Parties That May Receive Your Personal Information

In order to conduct our business and better serve you, we may disclose Personal Information and other information about you or your activities on our Site or while using our Services with:

• Our affiliates, including Instacart (www.instacart.com/privacy) and Express Scripts (www.express-scripts.com).
• Our service providers and vendors, such as payment processors, compliance providers, promotional partners, website hosts, analytics providers, legal counsel, and various customer, technology, and operational support.
• Third parties approved by you, such as social media sites.
• Financial and legal institutions.
• Law enforcement agencies, regulatory bodies, courts, or other public authorities, to comply with our legal and regulatory obligations, to respond to requests from governmental authorities, to protect our rights, to defend against legal claims, or as otherwise required by law.
• Actual or potential buyers (and their agents and advisors) of all or part of our organization in connection with any actual or proposed purchase, merger, acquisition, financing, reorganization, bankruptcy, receivership, sale of company assets, or transition of service to another provider. In such situations, we may share or sell your Personal Information, but will inform the buyer or transferee that it must use such Personal Information only for the purposes disclosed in this Privacy Policy.

The type of Personal Information we may share with others may include (a) your name and contact information, including your phone number, email address, and mailing address; (b) your payment card number (or other payment method) and related validation information; (c) information you provide when interacting with the Site; (d) website analytics information, including when, how often, and for how long you use the Site; information related to your geographic location; the content you submit and view; the name of the domain and host from which you access the Internet; and the IP address of the computer or device you are using; and (e) other identifiable information about you, such as date of birth, gender, age, and photographic images of you, including for purchases, exhibitions, commissions, or sweepstakes/contest entrants and/or winners.

Some third-party providers may independently collect Personal Information when you visit our Site. Our authorized third-party vendors and partners have their own privacy policies which govern the use, handling, and disclosure of your Personal Information. 

Our Services may have functionality in connection with Instacart, providing us with certain aspects of online e-commerce that allow us to sell our products to you. Please note that in such circumstances we do not ourselves directly process or store the debit/credit card data that purchasers submit.  For additional information, please refer to the Authorize.net Privacy Policy at www.instacart.com/privacy. We are not responsible for the Instacart Applications, Inc. Privacy Policy, Cookie Policy, or Data Processing Agreement and you assume all related risks when interacting with Instacart’s services.

We may also use third-party web analytics services on our Site, such as those of Google Analytics (see policies.google.com/privacy). The information collected may be used by Yoke’s and/or others in aggregated / anonymized formats to, among other things, evaluate use of the Site and relevant Services, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on our Services and other websites, and better understand your online activity. For more information about interest-based ads, or to opt out of having your web browsing information used for behavioral advertising purposes, please visit www.aboutads.info/choices.

Payment processing via our Services is provided directly by us or by one or more third party payment processors as we may designate from time to time (“Payment Processor”). Yoke’s currently accepts payments via Instacart’s Payment Processors. Yokes does not collect or store your payment card information. Your payment transaction data is stored only as long as is necessary to complete your transaction. All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express, and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers. For additional information, you can find out more about our Payment Processors’ privacy practices by visiting the websites of the applicable Payment Processor during a transaction. We are not responsible for our Payment Processors’ services, Privacy Policy, Cookie Policy, or Data Processing Agreement and you assume all related risks when interacting with such.

Retention, Confidentiality, and Security of Personal Information

We retain Personal Information for as long as is reasonably necessary for our business operations and to fulfill the purpose of collection or further processing as described in this Privacy Policy; as we determine is necessary for business records; and to comply with applicable law.

We restrict access to Personal Information to those who need to know in order to provide services to you and to conduct our internal operations. We maintain reasonable physical, electronic, and procedural safeguards to guard your information. However, the Internet and digital information is not absolutely secure and, thus, we cannot promise guaranteed security. In the unlikely event that we believe that the security of your Personal Information in our possession or control may have been compromised, we may seek to notify you. As applicable, we will comply with notification requirements for a security breach and may also notify you using the email address you have provided to us.

In the event of a merger, acquisition, corporate change, or bankruptcy, we may share, sell, or transfer your Personal Information as part of a transfer of our assets to the acquiring entity.

Children Under 13

We do not knowingly collect information directly from minors and the Site is intended for adults over the age of eighteen (18). If you are a parent or guardian and believe that your child under the age of thirteen (13) has provided Personal Information directly to us without your consent, please notify us at yokes@yokesfoods.com. If we become aware that information is or has been submitted by or collected directly from a minor under the age of thirteen (13), we will work to promptly delete this information.

Your Rights

To deliver Services to you, it may also be necessary for us to transfer your Personal Information either to the United States or outside the United States. By using the Services, you consent to your Personal Information being transferred to our facilities and/or to the facilities of those third parties with whom we share it as described in this Privacy Policy. Under state or international law, you may have certain rights. Please read below for information or options that may apply to residents of certain jurisdictions. 

Residents of California

We will not disclose your Personal Information to third parties for them to use for their direct marketing purposes unless you agree to us making that disclosure. As we do not sell your personal information, there is no need to submit a request to opt-out. As described in this Privacy Policy, we will only use (process) your Personal Information if you have given us consent to do so, it is necessary to fulfill a contract, or it is necessary for a legal obligation.

“Do not track”: Section 22575 of the California Business & Professions Code requires website and online service operators to disclose whether they honor web browser “Do Not Track” settings. Some browsers incorporate a “Do Not Track” (DNT) feature that, when turned on, signals to websites and online services that you do not wish to be tracked. Because there is not yet an accepted standard for how to respond to browser DNT signals, we do not currently respond to them. We reserve the right to update our practices and Privacy Policy as such standards evolve. For more information about Do Not Track, please visit www.allaboutdnt.org. 

“Shine the Light” law: Effective January 1, 2005, under California Civil Code Section 1798.83, if an individual who is a California resident has provided Personal Information to a business in connection with a business relationship that is primarily for personal, family, or household purposes, and if that business has within the immediately preceding calendar year disclosed such an individual’s Personal Information to a third party and knows or should have known that such third party used the information for its own direct marketing purposes, then that business is obligated to disclose in writing to such individual upon request, what Personal Information was shared and with whom it was shared. 

Additionally, certain visitors to our Site may have the following rights:

• The right to correct inaccuracies in your Personal Information in our possession.
• The right to request we delete Personal Information we have collected about you.
• The right to request that we disclose the specific pieces of Personal Information we have collected about you.
• The right to request the categories of Personal Information we have collected about you; the categories of Personal Information we sold or shared about you; the categories of third parties to whom the Personal Information was sold or shared, by category of Personal Information; the categories of Personal Information we disclosed about you for a business purpose; and the categories of third parties to whom we disclosed Personal Information for a business purpose.

If you or your authorized agent would like to submit a verifiable consumer request to correct inaccuracies, to delete, or for information, please contact us at yokes@yokesfoods.com or Yoke’s Foods, Inc., 3426 S University Rd, Spokane Valley, WA 99206; phone: 509.921.2292 ext. 11. You or your agent must provide sufficient confirmable identifying information in order for us to verify your request.

You have the right to not be discriminated against for exercising any of these rights. Any request for a disclosure required under this California law should be sent to us as indicated below in the Contact Us section. Please note that under this law, we are not required to respond to your request more than once in a calendar year, nor are we required to respond to any request that is not sent to the email or mailing address as noted herein.

Other US States

If you are a resident of a US state that has applicable privacy laws, including but not limited to, Colorado, Delaware, Oregon, or Virginia, you may have the right to obtain confirmation that we maintain certain Personal Information relating to you, to verify its content, origin, and accuracy, as well as the right to access your Personal Information, request updates or corrections to your Personal Information, request deletion or portability of your Personal Information. You may also have the right to obtain the identities of the third parties to whom we disclose your Personal Information. You may also request restriction of the processing, including for targeted advertising. Additionally, in certain states you may have the right to opt-out of the “sale” of your Personal Information, as the term is defined under applicable law.

In some states, you can designate an authorized agent to make a request on your behalf. Please note that we may need to retain certain information for recordkeeping purposes, to complete any transactions that you began prior to your request, or for other purposes as required or permitted by applicable law. In any event, should you choose to exercise any of your rights as detailed above, we will not discriminate against you by offering you different pricing or products, or by providing you with a different level or quality of products, based solely upon this request.

For particulars regarding Washington State My Health My Data Act (MHMDA), please see our Consumer Health Data Privacy Policy.

We will work to respond to all requests we receive from individuals who intend to exercise their rights to Personal Information. For questions, please contact us at yokes@yokesfoods.com or Yoke’s Foods, Inc., 3426 S University Rd, Spokane Valley, WA 99206; phone: 509.921.2292 ext. 11. You or your agent must provide sufficient confirmable identifying information in order for us to verify your request.

Users Outside the United States

Our Site is hosted in the United States and our Services are governed by United States law. Third Party Sites and Third Party Services offered in connection with our Site or Services, including our App, may be provided and/or hosted in the United States or elsewhere. If you are using the Services from outside the United States, please be aware that your Personal Information may be transferred to, stored, and processed in the United States where our servers are located. The data protection and other laws of the United States and other countries might not be as comprehensive as those in your country. We will appropriately respond to all requests we receive from individuals who intend to exercise their rights to Personal Information. In the European Union, you may also have the right to file a complaint with a supervisory authority. 

To deliver Services to you, it may also be necessary for us to transfer your Personal Information to the United States. By using the Services, you consent to your Personal Information being transferred to our facilities and/or to the facilities of those third parties with whom we share it as described in this Privacy Policy. Where required by applicable law, you may have certain rights with respect to your Personal Information. You can exercise your rights by contacting us yokes@yokesfoods.com or Yoke’s Foods, Inc., 3426 S University Rd, Spokane Valley, WA 99206; phone: 509.921.2292 ext. 11. You or your agent must provide sufficient confirmable identifying information in order for us to verify your request.

Viewing and Amending Information

If you no longer wish to receive communications from Yoke’s, please contact us at yokes@yokesfoods.com or Yoke’s Foods, Inc., 3426 S University Rd, Spokane Valley, WA 99206; phone: 509.921.2292 ext. 11]. Opt-out requests may not be able to be immediately processed and we may continue to send you other types of transactional email communications.

You may be able to update, correct, or delete information about you, including Personal Information, by logging into your Account and updating your profile information or submitting the following form: www.yokesfreshmarkets.com/delete-your-user-data. If you wish to delete your Account, or under appropriate circumstances, any Personal Information that may have been collected, please email us at yokes@yokesfoods.com, but note that we may require further confirmational procedures and necessarily retain certain information about you for legitimate business purposes or as required by law. 

Personal Information collected and retained by Third Party Services is handled according to their respective privacy policies. If you request to delete your Account, we will coordinate with our Third Party Services providers to deactivate your account and process your information in accordance with current policies. Our Third Party Services providers may also directly offer deletion of your Personal Information they have or process, and may also require further confirmational procedures and necessarily retain certain information about you for legitimate business purposes or as required by law.

Please note that while changes or deletions to Personal Information may be reflected promptly in the active user database, our servers or our associated third parties, including those providing Third Party Services, may retain previously provided information, and may be required to keep certain information or not delete it, or keep information for a certain period of time.

Any changes to, or deletion of, Account information, including any Personal Information, does not affect any other information collected by us, or which we may retain and continue to use or disclose in accordance with this Privacy Policy. If we already provided your Personal Information to a third party before you changed your preferences or updated your Personal Information with us, you may need to change your preferences directly with that third party.

Contact Us
If you have any questions or concerns about our Privacy Policy, or would like to exercise your rights under applicable law, please contact us at yokes@yokesfoods.com or Yoke’s Foods, Inc., 3426 S University Rd, Spokane Valley, WA 99206; phone: 509.921.2292 ext 11. You or your agent must provide sufficient confirmable and/or identifying information in order for us to verify and process your request.

We reserve the right to verify the identity of any person making a request to opt-out or to delete or modify Personal Information; provided, however, that we will have no liability of any kind resulting from false or erroneous requests or any change or deletion made by us for any reason.

Changes and Updates to the Privacy Policy

This Privacy Policy applies to all relevant information collected by or provided to us or our authorized third-party vendors or partners as of the Effective Date. When we make any material changes to this Privacy Policy, we will update the Effective Date and may inform you by email to the address associated with your interaction with our Site or our Services. We will treat your continued use of this Site or our Services following such notice as your acknowledgement and acceptance of the changes.

Last Modified: August 20, 2025.