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Snake River Farms Wagyu Beef

Royal Sirloin Roast

Introducing our new Royal Sirloin Roast. Lean, tender and full of flavor.

  • Aged Snake River Farms American Wagyu boneless center cut top sirloin.
  • Handcrafted, tied and hand rubbed in our signature prime rib rub (MSG & Gluten Free).
  • It may just be your new favorite holiday centerpiece.

Contact your neighborhood Fresh Market for more information or to place and order.

The finest in American Wagyu Beef

Snake River Farms American Wagyu cattle are raised along the high plains of the Snake River in Eastern Idaho. Managing the production process from start to finish, their herd has developed into one of the most highly regarded groups of Wagyu-cross cattle in the world. Joining forces with family-owned farms and ranches, their closed-loop production system supports the ranching lifestyle of local producers who focus on raising the finest livestock. All of the hard work and long hours that go into caring for these animals results in the incredible tenderness and unforgettable flavor of Snake River Farms American Wagyu Beef.

What is Wagyu Beef? What is Kobe Beef?

Wagyu beef, also known as American-style Kobe beef, is the result of cross breeding Japanese Wagyu cattle with continental breeds of cattle. American Wagyu beef is prized because of its intense marbling and high percentage of oleaginous, intramuscular unsaturated fat. The name Kobe is reserved exclusively to describe cattle raised in the Kobe region of Japan. Wagyu cattle raised outside of Kobe must be identified as Wagyu or Kobe-style.

Higher Than Prime

Snake River Farms American Kobe (Wagyu) beef is celebrated by chefs and beef connoisseurs throughout the world and featured in a number of Michelin starred restaurants. USDA Prime, the highest USDA grade for beef does not adequately represent the quality of our distinctive and delicious beef. Only 3% of all beef in the US receives the designation of Prime, yet Snake River Farms far exceeds the standard.  For this reason, we utilize the Japanese marbling scale which accurately measures the marbling in Snake River Farms beef.